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| {{#seo:
| | == Notice == |
| |title=Advantage Group – Communications, Public Relations, Advertising & Public Affairs Organisation
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| |title_mode=replace
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| |description=Advantage Group is a Patna-based communications, public relations, advertising, public affairs and events organisation founded by Md. Khurshid Ahmad. Established on 1 May 1992 according to its corporate profile, the group works across Bihar and Jharkhand in communications, media relations, advertising, public affairs, events, healthcare communication, CSR and cultural initiatives.
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| |keywords=Advantage Group, Advantage Group Patna, Advantage Media Consultants, Advantage Services, Advantage Group Bihar, Advantage Group Jharkhand, Md. Khurshid Ahmad, Khurshid Ahmad Advantage Group, Advantage PR, Advantage Events, Advantage Communications, Advantage Public Affairs, Advantage Weddings, Advantage Support, Advantage Dialogue, Patna Literary Festival, Main Hoon Bihar, Bihar PR agency, Patna PR agency, Bihar advertising agency, public relations Bihar, public affairs Bihar, communications company Patna, media relations Bihar, healthcare communications Bihar, corporate communications Bihar, events management Patna
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| |image=Advantage Group.jpg
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| |image_alt=Advantage Group
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| }}
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| {{Company
| | '''This biography has been removed because the required approval was not received within the specified time.''' |
| |name=Advantage Group
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| |logo=Advantage Group.jpg
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| |caption=Communications, Public Relations, Advertising, Public Affairs & Events
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| |type=Communications and Professional Services Organisation
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| |industry=Public Relations, Advertising, Communications, Public Affairs, Events and Media
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| |founded=1 May 1992
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| |founder=Md. Khurshid Ahmad
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| |key_people=Md. Khurshid Ahmad, Founder & CEO
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| |headquarters=Patna, Bihar, India
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| |ceo=Md. Khurshid Ahmad
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| |city=Patna
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| |state=Bihar
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| |country=India
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| |area_served=Bihar and Jharkhand
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| |products=Public Relations, Advertising, Public Affairs, Communications, Events, Media Relations, Wedding Planning, CSR and Social Initiatives
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| |services=Advantage PR, Advantage Events, Advantage Communications, Advantage Public Affairs, Advantage Weddings, Advantage Support, Advantage Dialogue
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| |website=[https://www.advantagegroup.in/ Official Website]
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| |email=mail@advantagemedia.org.in
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| |phone=+91 99340 21693 / +91 98350 39955
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| |social=https://www.instagram.com/advantage.group/
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| |awards=Global SABRE Awards 2015; Ranked 12th among the 40 best PR agencies in the world; ISO 9001:2008 certification
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| |certifications=ISO 9001:2008 |
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| |registration=Advantage Group established on 1 May 1992
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| }}
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| =Advantage Group=
| | '''यह जीवनी आवश्यक अनुमोदन (Approval) प्राप्त न होने के कारण हटा दी गई है।''' |
| | |
| '''Advantage Group''' is a communications, public relations, advertising, public affairs and events organisation headquartered in '''Patna, Bihar, India'''. The organisation works across Bihar and Jharkhand and has developed a professional communications practice serving government organisations, public-sector institutions, corporate companies, healthcare organisations, educational institutions, development-sector organisations, NGOs and other stakeholders. | |
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| According to the organisation's supplied corporate profile and official company information, Advantage Group was established on '''1 May 1992''' by '''Md. Khurshid Ahmad''', who serves as its Founder and Chief Executive Officer. Over the course of its development, the organisation has expanded from an advertising and public-relations agency into a broader communications and advisory group covering public relations, advertising, public affairs, corporate communications, media relations, events, social initiatives, cultural programmes and specialised communication services.
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| The organisation positions itself as a regional communications partner with particular knowledge of the Bihar and Jharkhand markets. Its work combines communication strategy, media engagement, advertising, public relations, public affairs, events and stakeholder communication, with an emphasis on understanding regional audiences and the institutional environment in which clients operate.
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| Advantage Group uses the brand positioning '''“Your Advantage. Our Privilege.”''' as part of its corporate identity. The phrase reflects the organisation's stated emphasis on working closely with clients and developing communication solutions around their objectives.
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| The 2026 corporate profile presents Advantage Group as an organisation with more than three decades of activity in the communications sector. Its current service portfolio includes advertising, public relations, public affairs, events, wedding planning, communications, social initiatives, literary programmes and dialogue platforms.
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| == History ==
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| The history of Advantage Group is closely associated with the professional career and vision of its founder, '''Md. Khurshid Ahmad'''. The organisation's current corporate material identifies '''1 May 1992''' as the establishment date of Advantage Group.
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| From its early activities in advertising and public relations, the organisation gradually expanded its capabilities as the communications requirements of organisations in Bihar and Jharkhand became more diverse. Over time, its activities developed beyond traditional advertising and media relations to include public affairs, corporate communication, event management, stakeholder engagement, healthcare communication, social campaigns and cultural initiatives.
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| The company's historical development reflects a broader change in the communications industry. Organisations increasingly required integrated services rather than isolated advertising or publicity activities. Advantage Group developed its service portfolio accordingly, combining public relations, advertising, communication strategy, events and public-affairs capabilities under a broader organisational framework.
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| The company profile describes this development as a long-term journey built around relationships, communication expertise, teamwork and understanding of client objectives.
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| == Establishment and Founding Date ==
| |
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| According to the supplied corporate profile, '''Advantage Group was established on 1 May 1992'''.
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| The 2026 corporate material presents the organisation under the statement '''“Since 1992”''' and describes the period from 1992 to 2026 as '''34 years of excellence'''.
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| There is, however, an inconsistency within the supplied corporate material regarding the organisation's historical timeline. Some pages refer to Advantage as having been part of Bihar's story for 39 years, mention '''1987''' as an earlier date, or use anniversary figures such as 37 or 38 years. Another section of the supplied website material refers to an earlier communications legacy dating to 1987, while the same corporate information separately identifies '''1 May 1992''' as the establishment date of Advantage Group.
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| Because the supplied materials contain both dates, the distinction should be retained rather than presenting an unverified single interpretation. For the present corporate identity, this article uses '''1 May 1992''' as the establishment date because that is the specific date stated for the establishment of Advantage Group in the supplied company information.
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| The earlier 1987 reference can be understood as part of the founder's or organisation's earlier communications history, but the supplied material does not provide sufficient information to establish exactly how the 1987 and 1992 dates relate to one another.
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| == Founder and Chief Executive Officer ==
| |
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| === Md. Khurshid Ahmad ===
| |
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| '''Md. Khurshid Ahmad''' is the Founder and Chief Executive Officer of Advantage Group.
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| The company's founder profile presents him as the person responsible for establishing the organisation and guiding its development over more than three decades. His leadership has been associated with the development of Advantage's advertising, public-relations, communications, public-affairs and event-management activities.
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| According to the supplied corporate profile, Khurshid Ahmad established Advantage on '''1 May 1992''' and developed the organisation around professional communication, client relationships, teamwork and a long-term understanding of stakeholder requirements.
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| His professional activities have included work involving corporate organisations, government institutions, public-sector organisations, healthcare institutions, educational organisations and other stakeholders.
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| The founder's profile also highlights his involvement in public-awareness campaigns, public-affairs activities, healthcare events, cultural programmes and dialogue platforms. Through these initiatives, his role has extended beyond conventional agency management into the development of communication platforms and public-facing initiatives.
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| The corporate material also highlights professional interactions and engagements involving prominent public figures, including former President of India '''Dr. A. P. J. Abdul Kalam''' and Bihar Chief Minister '''Nitish Kumar'''. Such references are presented in the company's own corporate material as part of the founder's professional journey and the organisation's network of engagements.
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| Khurshid Ahmad's leadership has also been associated with the creation of platforms intended to encourage dialogue around Bihar's development, public issues, culture, healthcare, education and social concerns.
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| One such initiative is '''Advantage Dialogue''', which was developed during the COVID-19 period as a platform for conversations around issues affecting Bihar. Another major initiative highlighted by the company is the '''Patna Literary Festival''', through which the organisation has participated in literary and cultural programming.
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| The founder is also associated with the establishment of '''Advantage Media Academy''', reflecting the organisation's interest in professional development and communication education.
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| His career is therefore presented by Advantage Group as combining business leadership with communications, public engagement, cultural initiatives and social responsibility.
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| == Founder’s Approach to Communications ==
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| The company's founder profile places considerable emphasis on relationships and communication.
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| According to the supplied corporate information, the growth of Advantage Group has been based on a combination of communication expertise, professional relationships, teamwork and an understanding of client objectives.
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| This approach has influenced the organisation's expansion from a traditional advertising and public-relations agency into a broader communications group.
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| The company works across multiple stakeholder environments, including government departments, public-sector organisations, corporations, healthcare institutions, educational organisations, NGOs and development-sector stakeholders. Each of these environments requires different communication methods and different approaches to reputation, media engagement and public interaction.
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| Advantage Group's model therefore brings together several communication disciplines rather than treating advertising, public relations, events and public affairs as completely separate activities.
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| == Brand Positioning ==
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| Advantage Group uses the positioning statement '''“Your Advantage. Our Privilege.”'''
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| The statement forms part of the organisation's corporate identity and reflects its emphasis on client relationships.
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| The group presents itself as a communications partner rather than simply as an advertising or public-relations supplier. Its service portfolio covers the development and execution of communication programmes across media, public relations, public affairs, events and stakeholder engagement.
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| Its regional positioning is also significant. The organisation's work is concentrated particularly in '''Bihar and Jharkhand''', giving it a focus on local institutions, regional media, public stakeholders and organisations operating in eastern India.
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| The company describes its regional understanding as one of its strengths, particularly in relation to media engagement and communication programmes that require knowledge of local audiences and institutions.
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| == Services ==
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| Advantage Group operates across multiple professional communication and marketing disciplines.
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| Its core service areas include '''public relations, advertising, public affairs, corporate communications, media relations, event management, wedding planning, social initiatives and dialogue platforms'''.
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| The organisation's service structure has developed over time in response to changing client requirements.
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| === Public Relations ===
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| '''Public relations''' is one of the foundational areas of Advantage Group's business.
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| The organisation provides communication support involving media relations, press communication, public relations strategy, reputation management, crisis communication, public-awareness campaigns and corporate communication.
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| Its PR activities are designed to help organisations communicate with media organisations, stakeholders and wider public audiences.
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| The group describes its media relationships across Bihar and its ability to provide regional media access as an important part of its professional offering.
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| Media relations can involve identifying appropriate media opportunities, developing communication messages, coordinating interviews, supporting press events and maintaining communication between an organisation and journalists.
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| Advantage Group's PR activities have been associated with corporate organisations, government departments, healthcare institutions, educational organisations and public-sector bodies.
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| The organisation's public-relations work also extends to public-awareness campaigns in which communication is used to address wider social issues.
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| === Advertising ===
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| Advertising forms another core area of Advantage Group's services.
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| The organisation provides advertising strategy, media planning, media buying, campaign development and promotional communication.
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| Its advertising work has included campaigns involving government and public-sector organisations as well as corporate and healthcare clients.
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| Advertising services can involve selecting appropriate media channels, planning campaign schedules, developing communication concepts and coordinating the publication or distribution of advertising material.
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| The company presents advertising as part of an integrated communication approach rather than as an isolated activity.
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| === Public Affairs ===
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| '''Public affairs''' is a specialised area of Advantage Group's service portfolio.
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| Public-affairs work involves communication between organisations and public institutions, government stakeholders and wider communities.
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| The organisation's corporate material highlights work involving government relations, policy communication, stakeholder engagement, public-sector campaigns, social-awareness programmes and institutional communication.
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| Public affairs requires an understanding of both organisational objectives and the broader public environment in which an organisation operates.
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| Advantage Group positions its regional knowledge of Bihar and Jharkhand as an important part of this work.
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| === Corporate Communications ===
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| Corporate communications is another area of the organisation's professional activity.
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| Corporate communication involves the development and management of messages directed towards employees, customers, investors, media organisations, public institutions and other stakeholders.
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| Advantage Group's corporate communications activities can include communication strategy, reputation management, media relations, crisis communication, content development and stakeholder communication.
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| The organisation's broader communications model allows corporate communication to be integrated with public relations, advertising and public affairs.
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| === Media Relations ===
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| Media relations represents a central component of the group's communication practice.
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| The organisation states that it has relationships with journalists and media organisations across Bihar.
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| These relationships support press communication, interviews, news coverage, media events, public-awareness campaigns and corporate communication programmes.
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| The company's regional focus allows it to work with media organisations familiar with local audiences and regional issues.
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| Media relations can also be particularly important for government and healthcare communication, where accurate and timely public information is an important component of stakeholder engagement.
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| === Events ===
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| '''Advantage Events''' is the group's event-management vertical.
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| The organisation provides event services covering conceptualisation, planning, design, technical infrastructure and execution.
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| Its event portfolio includes corporate conferences, product launches, concerts, celebrity appearances, weddings, cultural programmes and other institutional events.
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| The organisation describes its event service as a one-stop offering that can manage the process from conceptualisation through execution.
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| Event management therefore combines creative planning with logistical coordination.
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| The service can include venue planning, event design, stage and décor requirements, technical infrastructure, guest coordination and programme execution.
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| === Wedding Planning ===
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| '''Advantage Weddings''' is a specialised vertical identified in the corporate profile.
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| The wedding-management service includes planning and execution of wedding-related functions.
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| The supplied material highlights services associated with Muslim wedding functions as well as events such as Mangni, Manjha, Mehendi, Sanchak and Nikaah.
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| The organisation also provides related catering and event-planning services.
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| Its wedding portfolio includes references to wedding services at '''Hotel Maurya, Patna'''.
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| The group presents wedding planning as a specialised event-management service combining planning, décor, food, logistics and execution.
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| === Social Initiatives ===
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| Advantage Group also operates social and community initiatives through '''Advantage Support'''.
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| According to the organisation's official website information supplied for this profile, Advantage Support was established in '''2007'''.
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| The initiative focuses on areas including education, public health, girl-child empowerment, literature, sports and community development.
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| The organisation states that it earmarks '''2.5% of profit''' towards social causes.
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| Advantage Support therefore represents an institutional mechanism through which the organisation connects its business activities with community-focused initiatives.
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| == Advantage Support ==
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| '''Advantage Support''' is presented as the social and community initiative of Advantage Group.
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| The initiative is described around the principles of '''Care, Concern and Contribution'''.
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| Its activities have included programmes associated with education, health, girl-child empowerment, literature, sports and community development.
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| The corporate profile also highlights public-awareness and relief activities carried out during the COVID-19 pandemic.
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| According to the supplied corporate material, Advantage Support was involved in food distribution, oxygen-cylinder assistance, free ambulance services and other forms of community support during the pandemic.
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| The profile states that the organisation conducted '''52 virtual dialogue sessions''' during the COVID-19 period and that food assistance reached approximately '''6,000 people'''.
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| These figures are presented as claims in the supplied corporate profile.
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| == Advantage Dialogue ==
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| '''Advantage Dialogue''' is a discussion and public-engagement platform developed by Advantage Group.
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| The initiative was created during the COVID-19 period to facilitate conversations around issues affecting Bihar.
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| The platform brought together individuals and stakeholders for discussions covering healthcare, education, women's empowerment, judiciary, social welfare, sports, public policy and community issues.
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| The corporate profile states that the initiative included '''18 episodes''' and attracted more than '''10,000 live participants'''.
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| According to the supplied material, the discussions were distributed through television, social media, web portals and print media.
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| The platform represents an extension of Advantage Group's communications role into public dialogue.
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| Rather than communicating only on behalf of a client, the organisation used Advantage Dialogue as a platform through which different voices could participate in conversations around issues affecting society.
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| == Main Hoon Bihar ==
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| '''Main Hoon Bihar''' is another major public-engagement initiative highlighted in Advantage Group's 2026 corporate profile.
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| The initiative focuses on Bihar and presents conversations around development, investment, healthcare, education, infrastructure, culture, road safety and other public issues.
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| The corporate profile presents Main Hoon Bihar as an effort to encourage a broader and more constructive conversation about Bihar.
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| The programme has included multiple thematic areas, including healthcare, finance, infrastructure, art and culture, education, road safety, media, young voices and public dialogue.
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| The initiative reflects the organisation's broader interest in combining communication with public engagement.
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| == Main Hoon Bihar – Healthcare ==
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| The healthcare component of Main Hoon Bihar focuses on the healthcare environment in Bihar and related questions of access, investment and public health.
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| The corporate profile includes photographs and programme material involving senior public figures and healthcare stakeholders.
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| One highlighted page features '''Shri Arif Mohammad Khan, Governor of Bihar''', presenting a merit certificate to a Young Voices participant.
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| The healthcare programming forms part of the broader Main Hoon Bihar effort to bring public attention to developments in important sectors.
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| == Main Hoon Bihar – Investment ==
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| The investment-focused component of Main Hoon Bihar examines investment and changing perceptions of Bihar.
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| The supplied corporate profile references media coverage in '''The Indian Express''' and presents investment figures associated with several organisations.
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| The material cites figures including approximately ₹500 crore associated with Hotel Taj, ₹800 crore associated with Medanta Healthcare, ₹250 crore associated with Britannia Industries, approximately ₹2,500 crore during the 2016–2022 period and approximately ₹12,000 crore during the 2022–2024 period.
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| These figures are reproduced here as figures presented in the supplied corporate material. The article does not independently verify the figures or interpret them beyond the claims made in the supplied material.
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| == Main Hoon Bihar – Infrastructure ==
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| Infrastructure represents another subject area within Main Hoon Bihar.
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| The initiative examines infrastructure development and related public issues within Bihar.
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| The programme's infrastructure discussions form part of the organisation's broader effort to use communication and public dialogue to highlight developments and challenges in the state.
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| Infrastructure is treated as a public-interest subject alongside healthcare, education, investment, road safety and culture.
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| == Main Hoon Bihar – Education ==
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| Education is another thematic area highlighted by the initiative.
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| The organisation's programmes discuss education and the role of institutions, students and young people in Bihar's development.
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| Education also connects with Advantage Group's broader social initiatives through Advantage Support and its work involving youth and community development.
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| == Main Hoon Bihar – Art and Culture ==
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| Art and culture form an important part of the Main Hoon Bihar programme.
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| The organisation has developed literary and cultural platforms that provide opportunities for writers, performers, artists and cultural personalities to engage with audiences.
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| The cultural component connects Main Hoon Bihar with the group's wider involvement in literary festivals and cultural events.
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| == Main Hoon Bihar – Road Safety ==
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| Road safety is a significant subject within the Main Hoon Bihar initiative.
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| The corporate profile highlights activities involving traffic awareness, road-safety communication, traffic police engagement and public education.
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| The material references initiatives involving AI-based surveillance cameras, traffic monitoring, inspection of traffic-police vehicles and free ambulance services for road accidents.
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| The campaign also included awareness activities intended to encourage compliance with traffic rules and improve public understanding of road safety.
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| The supplied profile includes newspaper coverage of road-safety initiatives, including bike rallies and traffic-awareness programmes.
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| == Main Hoon Bihar – Young Voices ==
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| The '''Young Voices''' component provides a platform for young people to participate in discussions and public programmes.
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| The corporate profile includes references to young participants receiving recognition and certificates.
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| The initiative reflects Advantage Group's broader focus on youth engagement, public dialogue and leadership.
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| It also connects with the group's social initiatives and its interest in creating platforms through which younger voices can participate in discussions about Bihar.
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| == Main Hoon Bihar – Media Summit ==
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| The Media Summit component of Main Hoon Bihar focuses on the role of media in public communication and development.
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| Media organisations play an important role in informing citizens, communicating public issues and shaping public discussion.
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| The summit provides a platform for discussion around these responsibilities and the relationship between media, institutions and society.
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| == Main Hoon Bihar – Master's Mic ==
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| '''Master's Mic''' is another programme element highlighted within the Main Hoon Bihar initiative.
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| The platform provides opportunities for conversations and presentations involving experienced voices and participants.
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| It forms part of the broader communication model developed around Main Hoon Bihar.
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| == Patna Literary Festival ==
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| The '''Patna Literary Festival''' is one of the major cultural initiatives associated with Advantage Group.
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| The organisation's corporate material describes the festival as a platform bringing together authors, poets, lyricists, writers, cultural personalities and audiences.
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| The festival has included formats such as '''Rubaru''', which provides an intimate conversation format involving guests, moderators and audiences.
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| The corporate material references programmes involving personalities including '''Manoj Muntashir''' and '''Shabeena Adeeb'''.
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| The literary festival reflects Advantage Group's interest in using communications expertise to create cultural and intellectual platforms.
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| == Advantage Literary Festival ==
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| Before the current Patna Literary Festival identity, the corporate timeline references '''Advantage Literary Festival'''.
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| The timeline associates the literary initiative with '''2019'''.
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| The organisation subsequently developed the Patna Literary Festival platform as part of its broader cultural programming.
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| The initiative represents an extension of the group's activities beyond commercial communications into literature and cultural engagement.
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| == Rubaru ==
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| '''Rubaru''' is a conversation format associated with the literary and cultural programming of Advantage Group.
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| The format provides guests with an opportunity to participate in intimate conversations moderated in front of an audience.
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| The corporate profile highlights Rubaru as part of the Patna Literary Festival ecosystem.
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| The format allows authors, artists, writers and public personalities to engage with audiences in a less formal conversational setting.
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| == Jashn-e-Bihar ==
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| '''Jashn-e-Bihar – Celebrating Culture''' is another cultural programme highlighted in the supplied corporate profile.
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| The event featured '''Ustaad Shujaat Khan''' and was held at '''Urja Auditorium, Patna, on 18 February 2024'''.
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| The supplied material associates the event with the '''Patna Literary Festival''' and the '''Department of Art, Culture & Youth, Government of Bihar'''.
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| The corporate profile also references coverage of the event in '''Dainik Bhaskar''' dated '''19 February 2024'''.
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| Jashn-e-Bihar demonstrates the group's involvement in cultural programming that connects professional event management with literature, music and regional cultural identity.
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| == Healthcare Communications ==
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| Healthcare is a significant sector within Advantage Group's client and communications portfolio.
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| The corporate profile highlights communication work involving healthcare organisations and medical institutions.
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| The healthcare-related organisations shown in the profile include '''Medanta Healthcare''', '''Paras Healthcare''' and '''Jay Prabha Medanta Super Speciality Hospital'''.
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| The group has also been involved in healthcare conferences, medical-awareness initiatives and communication surrounding healthcare developments in Bihar.
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| Healthcare communications can involve media relations, event management, public awareness, stakeholder communication and institutional reputation management.
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| Advantage Group's work in this sector therefore combines several of its core services.
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| == Medanta Healthcare ==
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| '''Medanta Healthcare''' is one of the healthcare organisations highlighted in Advantage Group's corporate profile.
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| The material includes references to Medanta-related communication activities and events in Patna.
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| The group has been associated with healthcare communication and event activities connected with Medanta's presence in Bihar.
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| The corporate profile particularly highlights the launch and subsequent healthcare events associated with Medanta.
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| == Medanta Conclave 2023 ==
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| The corporate profile features the '''Medanta Conclave 2023''' in Patna.
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| The event brought together healthcare and public stakeholders and is presented as an important healthcare communication programme.
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| The profile includes photographs involving senior healthcare and political figures.
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| The conclave demonstrates the role of events as a communication tool within Advantage Group's healthcare-sector work.
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| == International Medanta Cardiac Conclave 2025 ==
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| | |
| The 2026 corporate profile also highlights the '''International Medanta Cardiac Conclave 2025'''.
| |
| | |
| The event included healthcare communication, interviews and media coverage.
| |
| | |
| The cardiac conclave is presented as part of the organisation's continuing healthcare communication work.
| |
| | |
| Its inclusion in the corporate profile demonstrates the importance of healthcare events within Advantage Group's service portfolio.
| |
| | |
| == Public-Sector and Government Communication ==
| |
| | |
| Advantage Group's corporate profile places significant emphasis on work involving government and public-sector organisations.
| |
| | |
| Its public-sector communication services include media outreach, public communication, stakeholder engagement and public-awareness campaigns.
| |
| | |
| Government communication can involve communicating programmes and policies to citizens, handling media relations, organising public events and supporting awareness campaigns.
| |
| | |
| The group's regional presence in Bihar and Jharkhand provides a local context for this work.
| |
| | |
| == Awards and Recognition ==
| |
| | |
| '''Advantage Group''' has received recognition for its work in public relations, communications and social-awareness campaigns. The company's published corporate history highlights international recognition for its public-relations work, particularly its participation in the '''Global SABRE Awards'''.
| |
| | |
| === Global SABRE Awards ===
| |
| | |
| In 2015, '''Advantage Services''', the communications and public-relations arm associated with Advantage Group, was selected among the '''40 best public-relations agencies/campaigns in the world''' at the '''Global SABRE Awards 2015'''.
| |
| | |
| The recognition was associated with the organisation's '''Tobacco Free Bihar''' campaign, conducted on behalf of the Cancer Awareness Society and Campaign for Tobacco-Free Kids (CTFK). Advantage Services represented India at the Global SABRE Awards programme in Miami, United States. [https://www.prnewswire.com/in/news-releases/advantage-services-makes-it-to-the-global-sabre-awards-in-america-531039431.html PR Newswire, 7 October 2015]
| |
| | |
| The Global SABRE recognition was presented as a significant milestone in the organisation's public-relations history and demonstrated the international visibility achieved by Advantage Services through its communication campaigns.
| |
| | |
| === Ranking Among Global PR Agencies ===
| |
| | |
| Advantage Group's official corporate profile states that the organisation was '''ranked 12th among the 40 best PR agencies in the world''' in connection with its Global SABRE recognition. The company identifies this achievement as one of the major milestones in its development as a communications and public-relations organisation. [https://advantagegroup.in/about-advantage.php Advantage Group – About]
| |
| | |
| === Tobacco Free Bihar Campaign ===
| |
| | |
| The '''Tobacco Free Bihar''' campaign is one of the major communication initiatives associated with Advantage Services' international recognition.
| |
| | |
| The campaign focused on tobacco awareness and public-health communication in Bihar. According to the 2015 announcement published by PR Newswire, the campaign was conducted on behalf of the '''Cancer Awareness Society''' and '''Campaign for Tobacco-Free Kids (CTFK)'''. The campaign's performance led to Advantage Services being selected among the world's leading public-relations campaigns at the Global SABRE Awards 2015. [https://www.prnewswire.com/in/news-releases/advantage-services-makes-it-to-the-global-sabre-awards-in-america-531039431.html PR Newswire]
| |
| | |
| === Professional Recognition ===
| |
| | |
| Advantage Group's official profile also highlights its professional standing within India's public-relations and communications industry. The organisation states that it became one of the first agencies in Bihar to acquire '''ISO 9001:2008 certification''' and identifies memberships in professional organisations including the '''Public Relations Consultants Association of India (PRCAI)''', '''Events & Entertainment Management Association (EEMA)''', '''Confederation of Indian Industry (CII)''', '''Bihar Chamber of Commerce''' and '''Bihar Industries Association'''. [https://advantagegroup.in/public-relation.php Advantage Group – Public Relations]
| |
| | |
| These certifications and professional memberships represent organisational credentials rather than individual awards.
| |
| | |
| === Awards and Achievements Summary ===
| |
| | |
| * '''Global SABRE Awards 2015''' – Advantage Services selected among the 40 best PR agencies/campaigns in the world for its '''Tobacco Free Bihar''' campaign.
| |
| * '''Global PR Ranking''' – Advantage Group's official profile states that it was ranked '''12th among the 40 best PR agencies in the world'''.
| |
| * '''ISO 9001:2008 Certification''' – The company states that it was among the first agencies in Bihar to acquire the certification.
| |
| * '''PRCAI Membership''' – Professional association membership in the Public Relations Consultants Association of India.
| |
| * '''EEMA Membership''' – Membership in the Events & Entertainment Management Association.
| |
| * '''CII Membership''' – Association with the Confederation of Indian Industry.
| |
| * '''Bihar Chamber of Commerce Membership''' – Professional business association membership.
| |
| * '''Bihar Industries Association Membership''' – Association with the regional industry body.
| |
| | |
| == Significance of the Recognition ==
| |
| | |
| The recognition associated with the Global SABRE Awards represents an important milestone in Advantage Group's development from a regional advertising and public-relations agency into a broader communications organisation.
| |
| | |
| The company's history states that Advantage began as a small advertising and public-relations agency and subsequently diversified into public relations, advertising, communications, public affairs, events and other professional services. [https://advantagegroup.in/about-advantage.php Advantage Group – About]
| |
| | |
| The Global SABRE recognition provided international visibility for the organisation's public-relations work and particularly highlighted its ability to develop communication campaigns addressing public-health and social issues.
| |
| | |
| | |
| == Government Campaigns ==
| |
| | |
| The supplied corporate material highlights several campaigns involving public institutions and government-related stakeholders.
| |
| | |
| These include public-awareness activities, road-safety programmes, healthcare communication, social campaigns and public dialogue initiatives.
| |
| | |
| The company presents its experience with government communication as one of its major areas of expertise.
| |
| | |
| == Public Awareness Campaigns ==
| |
| | |
| Public-awareness campaigns form a bridge between the organisation's public-relations and public-affairs activities.
| |
| | |
| Such campaigns may address issues that affect the general public, including road safety, health, environmental responsibility and social welfare.
| |
| | |
| Advantage Group's profile highlights campaigns in these areas as part of its broader communications work.
| |
| | |
| == Media Workshop on Drug Abuse Prevention ==
| |
| | |
| One of the specialised communication programmes highlighted in the corporate profile is a workshop titled '''“Media's role in preventing drug abuse.”'''
| |
| | |
| According to the supplied material, Advantage was invited to train approximately '''250 deputy SPs and police inspectors across Bihar'''.
| |
| | |
| The workshop was jointly organised by the '''National Institute of Social Defence (NISD)''', the '''Ministry of Social Justice and Empowerment, Government of India''', and the '''Bihar Police Academy, Rajgir'''.
| |
| | |
| The subject of the workshop was the role of media in preventing drug abuse and promoting citizen safety.
| |
| | |
| The programme illustrates the group's involvement in communication training and public-sector capacity-building activities.
| |
| | |
| == Advantage Media Academy ==
| |
| | |
| '''Advantage Media Academy''' is an educational and professional-development initiative associated with the organisation.
| |
| | |
| The academy reflects Advantage Group's interest in communication education and the development of professional skills.
| |
| | |
| Its association with the founder's broader work demonstrates that the organisation's activities extend beyond client campaigns into knowledge-sharing and professional development.
| |
| | |
| == Awards and Recognition ==
| |
| | |
| Advantage Group's corporate profile highlights recognition from national and international public-relations and communications platforms.
| |
| | |
| Among the most prominent recognitions mentioned are the '''Global SABRE Awards''' and recognition associated with the '''Tobacco Free Bihar''' campaign.
| |
| | |
| The supplied material states that Advantage was ranked among the world's top 40 PR agencies and received a Gold SABRE Award in 2014 for a financial-communications category associated with a G2P project.
| |
| | |
| The profile separately describes Global SABRE recognition in 2015 for the Tobacco Free Bihar campaign and identifies Advantage as being ranked 12th among the world's top 40 PR agencies.
| |
| | |
| Because these awards and rankings are presented in the company's corporate material, the claims should be understood as company-supplied information unless supported by independent award documentation.
| |
| | |
| == Global SABRE Recognition ==
| |
| | |
| The '''SABRE Awards''' recognition is one of the most prominent industry achievements highlighted by Advantage Group.
| |
| | |
| The corporate profile associates Advantage with Global SABRE recognition and places the organisation among the top PR agencies internationally.
| |
| | |
| The profile states that the organisation was ranked among the top 40 PR agencies globally.
| |
| | |
| It also associates the agency with a Gold SABRE Award in 2014 and subsequent recognition for the Tobacco Free Bihar campaign.
| |
| | |
| == Tobacco Free Bihar Campaign ==
| |
| | |
| The '''Tobacco Free Bihar''' campaign is highlighted as an important public-relations and public-awareness campaign associated with Advantage Group.
| |
| | |
| The campaign addressed tobacco use and public health.
| |
| | |
| The corporate profile connects the campaign with Global SABRE recognition in 2015.
| |
| | |
| The initiative illustrates the organisation's involvement in public-health communication and social-awareness campaigns.
| |
| | |
| == Gold SABRE Award ==
| |
| | |
| According to the supplied corporate profile, Advantage received a '''Gold SABRE Award in 2014''' in a financial-communications category associated with a G2P project.
| |
| | |
| The recognition is presented by the organisation as an important milestone in its public-relations career.
| |
| | |
| As with the other award claims in the corporate profile, independent supporting documentation should be used when the recognition is reproduced in a third-party encyclopedic publication.
| |
| | |
| == Client and Organisational Portfolio ==
| |
| | |
| The corporate profile contains a substantial portfolio of organisations and brands associated with Advantage Group.
| |
| | |
| The logos and names shown include organisations from sectors such as healthcare, telecommunications, hospitality, education, infrastructure, banking, insurance, energy, transport, consumer goods and development.
| |
| | |
| The supplied material includes:
| |
| | |
| * Medanta
| |
| * Bihar Police
| |
| * Airtel
| |
| * Hotel Maurya
| |
| * Alstom
| |
| * LG
| |
| * Dalmia Bharat Cement
| |
| * Bharti Bhawan
| |
| * Paras Healthcare
| |
| * Lafarge
| |
| * Coca-Cola India
| |
| * Abbott
| |
| * Aakash
| |
| * Maruti Suzuki
| |
| * UNICEF
| |
| * Indian Railways
| |
| * LIC
| |
| * State Bank of India
| |
| * Mahindra
| |
| * CARE
| |
| * Indian Oil
| |
| * BSPHCL
| |
| * Ruban Hospital
| |
| * Chanakya Hotels
| |
| | |
| The appearance of an organisation or logo in the supplied corporate portfolio should not automatically be interpreted as proof of a current client relationship, the precise duration of an engagement or the specific services provided. Such details should be supported by appropriate documentation when required.
| |
| | |
| == Regional Expertise ==
| |
| | |
| Advantage Group's professional positioning is closely connected with Bihar and Jharkhand.
| |
| | |
| The organisation describes its regional knowledge as a major strength, particularly in media relations, public affairs and stakeholder communication.
| |
| | |
| Working within a regional communications environment requires familiarity with local media organisations, public institutions, businesses, cultural organisations and community networks.
| |
| | |
| The group's Patna headquarters provides a base for its Bihar operations, while its materials also reference presence in Ranchi, Jharkhand.
| |
| | |
| == Bihar Communications Landscape ==
| |
| | |
| Advantage Group has developed its business within Bihar's changing communications environment.
| |
| | |
| Over the years, the state has experienced changes in business, healthcare, infrastructure, education, media and public-sector communication.
| |
| | |
| The organisation's service portfolio has evolved alongside these developments.
| |
| | |
| Its work spans traditional communication services such as advertising and public relations as well as newer forms of public dialogue, social engagement and integrated communication.
| |
| | |
| == Jharkhand Operations ==
| |
| | |
| The organisation also works in Jharkhand.
| |
| | |
| Its corporate material describes Bihar and Jharkhand as its principal regional markets.
| |
| | |
| The company has referenced an office or professional presence in '''Ranchi, Jharkhand''' alongside its Patna headquarters.
| |
| | |
| The Jharkhand presence supports the organisation's ability to work with clients and stakeholders beyond Bihar while retaining a regional communications focus.
| |
| | |
| == Professional Associations ==
| |
| | |
| The supplied corporate information identifies Advantage Group with several professional and industry organisations.
| |
| | |
| These include the '''Public Relations Consultants Association of India (PRCAI)''', '''Events & Entertainment Management Association (EEMA)''', '''Confederation of Indian Industry (CII)''', '''Bihar Chamber of Commerce''', '''Bihar Industries Association''' and the '''Audit Bureau of Circulations (ABC)'''.
| |
| | |
| The company also states that Advantage was among the first agencies in Bihar to acquire '''ISO 9001:2008 certification'''.
| |
| | |
| These associations and certifications are presented as part of the organisation's professional credentials in the supplied corporate material.
| |
| | |
| == Timeline ==
| |
| | |
| {| class="wikitable"
| |
| ! Year
| |
| ! Milestone
| |
| |-
| |
| | 1992
| |
| | Advantage enters the Bihar and Jharkhand communications landscape according to the supplied timeline
| |
| |-
| |
| | 1992
| |
| | Onida association shown in the corporate timeline
| |
| |-
| |
| | 1994
| |
| | HMRI, Patna
| |
| |-
| |
| | 1998
| |
| | Delhi Public School, Patna
| |
| |-
| |
| | 2000
| |
| | LG
| |
| |-
| |
| | 2001
| |
| | Bharti Airtel
| |
| |-
| |
| | 2004
| |
| | Samsung
| |
| |-
| |
| | 2007
| |
| | Advantage Support
| |
| |-
| |
| | 2013
| |
| | Paras HMRI Hospital
| |
| |-
| |
| | 2014
| |
| | HOPE campaign and Gold SABRE recognition cited in corporate material
| |
| |-
| |
| | 2015
| |
| | Paras Global Hospital, Darbhanga and Tobacco Free Bihar recognition
| |
| |-
| |
| | 2017
| |
| | Saksham campaign
| |
| |-
| |
| | 2019
| |
| | Advantage Literary Festival
| |
| |-
| |
| | 2020
| |
| | Patna Literary Festival and Advantage Dialogue-related activities
| |
| |-
| |
| | 2021
| |
| | Jay Prabha Medanta Hospital
| |
| |-
| |
| | 2022
| |
| | Advantage Rubaru
| |
| |-
| |
| | 2023
| |
| | Advantage Dialogue
| |
| |-
| |
| | 2024
| |
| | Main Hoon Bihar
| |
| |-
| |
| | 2025
| |
| | Literary, healthcare, public-affairs and communication initiatives highlighted in corporate profile
| |
| |-
| |
| | 2026
| |
| | 34-year corporate profile covering the organisation's 1992–2026 journey
| |
| |}
| |
| | |
| == Early Corporate Associations ==
| |
| | |
| The supplied timeline identifies several organisations associated with Advantage during the early stages of its development.
| |
| | |
| These include '''Onida''' in 1992, '''HMRI, Patna''' in 1994, '''Delhi Public School, Patna''' in 1998, '''LG''' in 2000, '''Bharti Airtel''' in 2001 and '''Samsung''' in 2004.
| |
| | |
| The timeline demonstrates the development of the organisation's client and sector portfolio during its earlier years.
| |
| | |
| These associations cover consumer electronics, education, telecommunications and healthcare.
| |
| | |
| == Healthcare Expansion ==
| |
| | |
| The timeline later identifies healthcare-related milestones including '''Paras HMRI Hospital''' in 2013 and '''Paras Global Hospital, Darbhanga''' in 2015.
| |
| | |
| Healthcare has subsequently remained a significant part of Advantage Group's communications portfolio.
| |
| | |
| The organisation's later work involving Medanta Healthcare and healthcare conferences further developed this sectoral focus.
| |
| | |
| == HOPE Campaign ==
| |
| | |
| The corporate timeline identifies the '''HOPE campaign''' in 2014.
| |
| | |
| The campaign is included among the organisation's milestone communications initiatives.
| |
| | |
| The supplied material does not provide sufficient additional information to establish the complete scope, duration or independent outcomes of the campaign, so those details are not expanded beyond the company-provided reference.
| |
| | |
| == Saksham Campaign ==
| |
| | |
| The '''Saksham campaign''' is identified in the corporate timeline in '''2017'''.
| |
| | |
| It represents another communication initiative included within the organisation's historical record.
| |
| | |
| The supplied material associates the campaign with Advantage's wider public-awareness and communication activities.
| |
| | |
| == Advantage Rubaru ==
| |
| | |
| The corporate timeline identifies '''Advantage Rubaru''' in '''2022'''.
| |
| | |
| Rubaru subsequently became an important format within the organisation's literary and cultural programming.
| |
| | |
| The format centres on direct conversations between guests, moderators and audiences.
| |
| | |
| == 2023–2026 Development ==
| |
| | |
| The organisation's more recent corporate profile highlights a period of continued diversification.
| |
| | |
| In 2023, Advantage Dialogue became a prominent public-conversation platform.
| |
| | |
| In 2024, Main Hoon Bihar was highlighted as a major regional communication initiative.
| |
| | |
| In 2025, the organisation continued to highlight healthcare communication, literary and cultural initiatives, public affairs and other professional activities.
| |
| | |
| The 2026 profile presents these activities within a broader 34-year corporate journey.
| |
| | |
| == The Game of Life ==
| |
| | |
| '''The Game of Life''' is an autobiography associated with '''Md. Khurshid Ahmad'''.
| |
| | |
| The corporate material presents the book as an account connected with the founder's life and professional journey.
| |
| | |
| The title uses a chess-inspired visual concept, reflecting themes of decisions, strategy, challenges and progress.
| |
| | |
| The book forms part of the founder's broader public profile and provides another medium through which his experiences and perspective are presented.
| |
| | |
| == Social Responsibility ==
| |
| | |
| Social responsibility is integrated into the corporate identity of Advantage Group through Advantage Support and other community-oriented activities.
| |
| | |
| The organisation states that it contributes '''2.5% of profit''' toward social causes.
| |
| | |
| The stated areas of focus include education, public health, girl-child empowerment, literature, sports and community development.
| |
| | |
| The organisation's COVID-19 activities further expanded this social role through relief and public-support initiatives.
| |
| | |
| == COVID-19 Response ==
| |
| | |
| During the COVID-19 pandemic, Advantage Group developed communication and social-support initiatives.
| |
| | |
| Advantage Dialogue was created to facilitate discussions around issues affecting Bihar during the pandemic.
| |
| | |
| The organisation's corporate profile also highlights assistance involving food distribution and oxygen cylinders as well as free ambulance services.
| |
| | |
| According to the supplied corporate material, 52 virtual dialogue sessions were conducted during the period and food assistance reached approximately 6,000 people.
| |
| | |
| These figures are retained as claims presented in the company's supplied profile.
| |
| | |
| == Community Development ==
| |
| | |
| Community development forms part of Advantage Support's stated objectives.
| |
| | |
| The organisation's social initiatives address areas including education, health, youth engagement and girl-child empowerment.
| |
| | |
| Literary and cultural activities are also included within the broader social and community programme.
| |
| | |
| The organisation presents these activities as part of its philosophy of connecting professional success with social responsibility.
| |
| | |
| == Women and Girl-Child Empowerment ==
| |
| | |
| Girl-child empowerment is specifically identified as one of the focus areas of Advantage Support.
| |
| | |
| The initiative positions education and social development as important components of empowerment.
| |
| | |
| The supplied corporate material does not provide sufficient quantitative detail to establish the scale of these programmes, so the article does not add unsupported figures or outcomes.
| |
| | |
| == Education and Youth ==
| |
| | |
| Education and youth development appear across several parts of Advantage Group's activities.
| |
| | |
| Advantage Support identifies education as a social-impact area.
| |
| | |
| Main Hoon Bihar includes Young Voices as a public-engagement programme.
| |
| | |
| Advantage Media Academy represents another educational dimension, focusing on communication-related learning and professional development.
| |
| | |
| Together, these initiatives reflect the organisation's interest in developing platforms for learning, youth participation and professional communication.
| |
| | |
| == Literature and Culture ==
| |
| | |
| Literature and culture represent a distinctive component of Advantage Group's activities.
| |
| | |
| The Patna Literary Festival, Advantage Literary Festival, Rubaru and Jashn-e-Bihar demonstrate the organisation's involvement in literary and cultural programming.
| |
| | |
| These initiatives bring together professional event management, communication, public engagement and cultural expression.
| |
| | |
| The company's involvement in literary activities also extends its public profile beyond conventional commercial communications.
| |
| | |
| == Events as a Communication Platform ==
| |
| | |
| For Advantage Group, events are not limited to logistical execution.
| |
| | |
| The organisation uses conferences, conclaves, literary programmes, public dialogues and cultural events as platforms for communication.
| |
| | |
| Events allow organisations and institutions to interact directly with stakeholders.
| |
| | |
| They can also create opportunities for media engagement, public awareness and relationship building.
| |
| | |
| This integrated approach connects Advantage Events with the group's public-relations and communications capabilities.
| |
| | |
| == Healthcare Events as Communication ==
| |
| | |
| Healthcare conferences such as the Medanta Conclave and International Medanta Cardiac Conclave demonstrate how event management can be combined with healthcare communication.
| |
| | |
| Such events can involve doctors, healthcare professionals, public officials, media organisations and members of the public.
| |
| | |
| Advantage Group's role, as described in the supplied profile, includes communication and event-related activities surrounding these programmes.
| |
| | |
| == Public Dialogue and Regional Identity ==
| |
| | |
| Initiatives such as Main Hoon Bihar and Advantage Dialogue reflect Advantage Group's interest in regional identity and public discussion.
| |
| | |
| The organisation uses its communications capabilities to create platforms around issues affecting Bihar.
| |
| | |
| Healthcare, education, investment, infrastructure, culture, road safety and youth participation are treated as subjects of public discussion.
| |
| | |
| This approach places communication within a broader social and regional context.
| |
| | |
| == Advantage Group in 2026 ==
| |
| | |
| The 2026 corporate profile presents Advantage Group as an organisation with more than three decades of communications experience.
| |
| | |
| The group operates across public relations, advertising, public affairs, events, communications, social initiatives and cultural programming.
| |
| | |
| Its work includes both commercial client services and public-interest initiatives.
| |
| | |
| The organisation's current identity therefore combines agency services with dialogue platforms, social initiatives, literary programming and regional public communication.
| |
| | |
| == Corporate Philosophy ==
| |
| | |
| The company's corporate messaging places emphasis on relationships, communication, teamwork and commitment to clients.
| |
| | |
| Its positioning as a communications partner reflects the belief that effective communication requires more than individual campaigns.
| |
| | |
| Organisations need to communicate consistently with customers, employees, media organisations, government institutions, communities and other stakeholders.
| |
| | |
| Advantage Group's multi-disciplinary service structure is designed around these different communication requirements.
| |
| | |
| == Regional Communication Expertise ==
| |
| | |
| The organisation's focus on Bihar and Jharkhand gives its professional work a strong regional character.
| |
| | |
| Its media relationships, government communication experience, public-affairs activities and cultural initiatives are connected with the social and institutional environment of eastern India.
| |
| | |
| This regional positioning differentiates the group from communications organisations that operate without a specific local-market focus.
| |
| | |
| == Organisational Development ==
| |
| | |
| The evolution of Advantage Group demonstrates diversification across communication disciplines.
| |
| | |
| The organisation's early identity was closely connected with advertising and public relations.
| |
| | |
| Over time, it developed capabilities in public affairs, corporate communication, event management, healthcare communication and social initiatives.
| |
| | |
| The creation of literary and dialogue platforms further expanded the organisation's role.
| |
| | |
| This development reflects the changing expectations of organisations seeking integrated communications support.
| |
| | |
| == Integrated Communications Model ==
| |
| | |
| Advantage Group's service portfolio allows several communication disciplines to operate together.
| |
| | |
| A healthcare organisation, for example, may require public relations, media relations, event management and public-awareness communication.
| |
| | |
| A government programme may require advertising, public affairs, media engagement and community outreach.
| |
| | |
| A corporate organisation may require reputation management, advertising, stakeholder communication and crisis communication.
| |
| | |
| The organisation's integrated model allows these activities to be coordinated within a broader communications strategy.
| |
| | |
| == Reputation and Communication ==
| |
| | |
| Reputation management is identified among the organisation's communication capabilities.
| |
| | |
| Reputation can be influenced by media coverage, stakeholder relationships, public perception and organisational behaviour.
| |
| | |
| Advantage Group's public-relations and communication services are positioned to help organisations manage these different dimensions.
| |
| | |
| Crisis communication forms another part of the same practice.
| |
| | |
| == Crisis Communication ==
| |
| | |
| Crisis communication involves managing information and communication during situations that may affect an organisation's reputation or public confidence.
| |
| | |
| Advantage Group identifies crisis communication among its professional capabilities.
| |
| | |
| The organisation's experience in healthcare, government, public affairs and public-awareness communication provides contexts in which timely and accurate communication can be important.
| |
| | |
| == Media and Stakeholder Relationships ==
| |
| | |
| Relationships are repeatedly emphasised in the organisation's corporate material.
| |
| | |
| Advantage Group describes its relationships with journalists, government officials, corporate organisations, healthcare institutions, public-sector organisations and community stakeholders.
| |
| | |
| These networks form part of the infrastructure through which communication campaigns can be implemented.
| |
| | |
| The company's regional focus means that understanding local stakeholder environments is an important part of its professional positioning.
| |
| | |
| == Corporate Profile Summary ==
| |
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| Advantage Group is a Patna-based communications and professional-services organisation with a stated establishment date of 1 May 1992.
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| Founded by Md. Khurshid Ahmad, the group has developed from advertising and public relations into a broader communications organisation serving corporate, government, public-sector, healthcare, education and community stakeholders.
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| Its services include public relations, advertising, public affairs, corporate communications, media relations, event management and wedding planning.
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| Its initiatives include Advantage Support, Advantage Dialogue, Main Hoon Bihar, literary and cultural programming and healthcare communication events.
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| The organisation's corporate material also highlights national and international PR recognition, regional media relationships, public-sector communication experience and a portfolio of organisations across multiple sectors.
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| == Contact Information ==
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| '''Advantage Group'''
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| 401-B, 4th Floor, Sukirti Complex
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| S.P. Verma Road
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| Patna – 800001
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| Bihar, India
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| '''Founder & CEO:''' Md. Khurshid Ahmad
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| '''Phone:''' +91 99340 21693
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| '''Phone:''' +91 98350 39955
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| '''Phone:''' +91 98350 36655
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| '''Email:''' mail@advantagemedia.org.in
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| == Online Presence ==
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| * Official Website: [https://www.advantagegroup.in/ Advantage Group]
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| * Email: mail@advantagemedia.org.in
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| == See Also ==
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| * [[Public relations]]
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| * [[Advertising]]
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| * [[Public affairs]]
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| * [[Corporate communications]]
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| * [[Event management]]
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| * [[Media relations]]
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| * [[Patna]]
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| * [[Bihar]]
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| * [[Jharkhand]]
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| * [[Communications]]
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| == References ==
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| {{Reflist}}
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| == External Links ==
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| * [https://www.advantagegroup.in/ Official Advantage Group Website]
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| [[Category:Companies of Bihar]]
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| [[Category:Companies based in Patna]]
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| [[Category:Public relations companies]]
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| [[Category:Advertising agencies of India]]
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| [[Category:Communications companies of India]]
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| [[Category:Event management companies of India]]
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| [[Category:Companies established in 1992]]
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